Senior Marketing Manager, ANZ

About the job

Company Description

Traditional security companies are becoming less relevant as cloud adoption and digital transformation become the norm in every market industry and in every market segmentation. Zscaler has been a leader in Gartner’s MQ for 10 consecutive years and has helped shape the emerging SASE category (a true category creator). We are well positioned to dominate this massively growing cloud security market.

The Zscaler Sales CultureWinning Technology and Products -We offer the best technology and products for the cloud first world. We pioneered cloud security and continue to grow our 70B + TAM by releasing new products every year.

Investing in People – A well-funded and world-class Sales Strategy and Enablement Team to help you succeed. Sales process, practical methods and training to help you ramp faster and close larger deals as companies accelerate their move to the cloud.

Supportive Leadership – An industry leading leadership team with strong values, off the chart business acumen that will help you succeed quickly, while providing mentorship and career growth.

Competitive; We Play to Win – We are playing in a Rapidly growing TAM and huge market mega-shifts that leads directly to Zscaler; tracking a growth path similar to Salesforce, Workday, & ServiceNow.

Job DescriptionRole: Senior Marketing Manager, ANZ

Company: Zscaler Inc.

Location: Australia (Sydney preferred)As a Head of Marketing for ANZ you’ll be responsible for developing a marketing plan that executes on planning, implementing and expanding the business of the region in partnership with the local sales leaders and the cross-functional teams.You’ll lead and manage the execution of strategic and tactical programs that educate and generate market awareness, drive demand in target accounts & personas and build customer loyalty. This includes various forms of digital programs and events supporting the global campaigns and launches directly as well as through partners.

Responsibilities

• Develop country marketing strategy in alignment with the local business and the global marketing priorities collaborating with global/regional marketing teams, local sales, SDRs & partners as well as the rest of the cross-functional teams
• Management of all qtrly field marketing execution from awareness to demand generation, esp driving motions to exceed set marketing KPIs, including business meetings and marketing sourced pipeline
• Leverage the always-on, digital marketing engine centrally managed by the global/regional teams for air cover and to drive top of the funnel metrics for the country while positioning the field execution towards more account centric approach to penetrate deeper into the target accounts
• Create and execute innovative marketing activities for new logo acquisition for effective ‘landing’ in the prospect accounts with highly personalized experiences
• Be the steward of the field marketing OPEX and Co-op investments to drive weekly outcomes towards MCIs, MQLs, business meetings and new logo pipeline creation
• Develop local customer stories each quarter for amplification
• Track KPI’s weekly and report on marketing’s contribution to new business meetings and pipeline creation
• Leverage and adapt various martech stacks in campaign design, execution and optimization
• Work with various marketing agencies to bring scale to the execution

QualificationsRequirements:

• A minimum of 12+ years of in-country field marketing, both direct & through partners, experience with demonstrable results in driving innovation, campaign management, building sales pipeline
• Digital marketing and omni-channels marketing experience – marketing automation, ABM tools, web, social, SEM, display, content syndication, retargeting, webinar, email, mobile & community marketing
• Extensive experience partnering with local leadership teams, sales & partners, marketing as well as the rest of the GTM functions
• Highly numerate, data-driven and can derive business insights from data to make smart decisions
• Experience in operating in a shared service (CoE) environment for digital and marketing automation execution
• Exceptional communication skills, both written and verbal, is a must
• Proven success in managing in a matrixed organization and working with virtual teams
• Experience with a SaaS and/or security vendor is a plus

Preferred Educational Background

A Bachelor’s degree, preferably in Marketing or Technology, MBA preferred.https://zscaler.wistia.com/medias/ysqe9xcwl5

Additional Information

Why Zscaler?

People who excel at Zscaler are smart, motivated and share our values. Ask yourself: Do you want to team with the best talent in the industry? Do you want to work on disruptive technology? Do you thrive in a fluid work environment? Do you appreciate a company culture that enables individual and group success and celebrates achievement? If you said yes, we’d love to talk to you about joining our award-winning team.Additional information about Zscaler (NASDAQ: ZS ) is available at https://www.zscaler.com.Zscaler is proud to be an equal opportunity and affirmative action employer. We celebrate diversity and are committed to creating an inclusive environment for all of our employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status or any other characteristics protected by federal, state, or local laws.