Senior Marketing Manager (ANZ)

Website Elastic

About the job

Elastic is a free and open search company that powers enterprise search, observability, and security solutions built on one technology stack that can be deployed anywhere. From finding documents to monitoring infrastructure to hunting for threats, Elastic makes data usable in real-time and at scale. Thousands of organizations worldwide, including Barclays, Cisco, eBay, Fairfax, ING, Goldman Sachs, Microsoft, The Mayo Clinic, NASA, The New York Times, Wikipedia, and Verizon, use Elastic to power mission-critical systems. Founded in 2012,

Elastic is a distributed company with Elasticians around the globe. Learn more at elastic.co.6 – 8 Month ContractAt Elastic, we have a simple goal: to solve the world’s data problems with products that delight and inspire. As the company behind the popular open source projects — Elasticsearch, Kibana, Logstash, and Beats — we help people around the world do great things with their data. From stock quotes to Twitter streams, Apache logs to WordPress blogs, our products are extending what’s possible with data, delivering on the promise that good things come from connecting the dots. We unite Elasticians across 30+ countries (and counting!), 18 timezones and 30 different languages into one coherent team, while the broader community spans across over 100 countries.The ANZ Regional Marketing Manager is responsible for creating and executing comprehensive go-to-market plans to drive awareness, demand generation, and sales opportunities. As the primary marketing representative for the region, this role requires a “data-first” mentality to understand and identify areas for opportunities, improvement, and investment. By collaborating with the Country Manager, regional sales team and supporting marketing team members, the ANZ Regional Marketing Manager will create and direct the right mix of regional programs and campaigns, such as, online webinars, virtual events, regional online advertising, field events and seminars, customer account days, content, and more. Must haves include: attention to detail, an ability to execute and work on multiple programs at a time, an ability to collaborate and communicate with many stakeholders, and an ability to report, track, measure, and communicate success and failures.What You Will Be Doing:

  • Drive the ANZ regional marketing plan to increase awareness, drive user engagement, generate leads and opportunities, and accelerate pipeline.
  • As required, devise a strategy for regional content and identify the most effective ways to distribute content.e.
  • Report out on a regular basis to the regional sales team and the supporting marketing team on campaign performance and conversion.
  • Effectively manage budgets and track performance of activities to evaluate the attribution and ROI of programs.
  • Continuously gather feedback, iterate, and kill programs that are ineffective.
  • Understand Elastic’s products and use cases, regional customer stories, and the regional market and competitor trends.
  • Work with demand generation to optimize email and nurture campaigns.
  • Work with customer experience to gather regional customer stories.
  • Work with partner marketing and business development on channel programs.
  • Work with sales to execute regional field events or third-party conferences.
  • Collaborate with local sales, technical and product resources on campaigns, including specific account-based marketing programs for key accounts.
  • Use Marketo, Salesforce, Google Analytics and other sales and marketing tools.
  • Office-based in Sydney

What You Bring Along:

  • 7-10 years of experience in a regional ANZ focused marketing role.
  • Experience working in the B2B Enterprise tech/software space, preferably in open source, big data, and analytics.
  • Demonstrated success in supporting field sales teams focused on different segments (startups, mid-market, enterprise) and/or verticals (financial services, telco, manufacturing, healthcare, tech, retail).
  • Experience with initiating programs directed at developer, DevOp, and ITOps audiences.
  • Ability to drive demand generation campaigns based on regional strategies and leveraging emails, virtual and online programs, and social media.
  • Familiarity with CRM systems preferably SFDC & Marketo
  • Strong attention to details and logistics capability to run great programs.
  • Excellent organisational and project management skills, an ability to lead cross-functional virtual teams to deliver programs, manage multiple projects simultaneously, work on tight deadlines and keep all programs on schedule and on budget, including working with third party vendors and contractors.
  • Minimum of 25% travel required within region.

Elastic is an Equal Employment employer committed to the principles of equal employment opportunity and affirmative action for all applicants and employees. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status or any other basis protected by federal, state or local law, ordinance or regulation. Elastic also makes reasonable accommodations for disabled employees consistent with applicable law

Additional Information – We Take Care Of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Double your charitable giving – We match up to $1500 (or local currency equivalent)
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity/affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co We will reply to your request within 24 business hours of submission.Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)Please see here for our Privacy Statement.Different people approach problems differently. We need that. Elastic is an equal opportunity/affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co We will reply to your request within 24 business hours of submission.Applicants have rights under Federal Employment Laws, view posters linked below:Family and Medical Leave Act (FMLA) Poster; Equal Employment Opportunity (EEO) Poster; and Employee Polygraph Protection Act (EPPA) Poster.Please see here for our Privacy Statement.

To apply for this job please visit elastic.ongig.com.