Senior Marketing Manager

About the job

DESCRIPTION

• Assist with the development and execution of Tonybets marketing strategy and campaigns;
• Create and manage social media content across various platforms including content design and production;
• Work together with internal stakeholders on the preparation of content for events, articles, videos and associated PR;
• Assist with marketing budgeting and keeping track of budgets;
• Work closely with media partners in Australia;
• Marketing Analytics – define key marketing and business metrics, forecast, and analyze business impact and oversee ongoing reporting;
• Assess the competitive landscape and develop the core product positioning, messaging and differentiated value propositions for the product;
• Influence product feature roadmap, make clear recommendations that improve customer experience;
• Understand ins and outs of the customer base, identify opportunities and develop strategies;
• Conduct customer and competitor analysis and provide insights of threats and opportunities to Marketing and Product teams;
• Manage positioning and promoting of new product feature launches internally and externally across the market.

REQUIREMENTS

• 1 to 3 years of experience in a similar role;
• Excellent writing and communication skills, as well as editing and proofreading skills;
• Knowledge of digital marketing best practices & trends;
• Familiarity with website analytics tools;
• Advanced skills in MS Office suite.

BENEFITS

• Competitive salary;
• Friendly and supporting team;
• Dynamic and constantly developing environment to fully use your existing skills and knowledge and plenty of room for growth.